Google Ads management packages and prices
Flat-fee Google Ads, an all-platform option and paid social, priced up front. You keep ownership of every ad account, and campaigns are judged on profit, not clicks.
How much does Google Ads management cost in the UK?
UK agencies usually charge a flat monthly fee or 10–20% of ad spend, on top of the budget you pay Google. Devute charges a flat fee from £750 a month for Google Ads, 12% of spend for managing every platform together, and from £600 a month for Meta or TikTok ads.
Pick a starting point.
Prices exclude VAT where it applies. Every project gets a fixed quote after a free audit.
Google Ads
Flat fee, never a cut of spend.
- Free written audit first
- Tracking fixed before bidding
- Search, Shopping and Performance Max
- Landing page fixes
- Monthly profit-focused report
Meta or TikTok ads
Paid social built for sales.
- Full-funnel campaign structure
- Creative testing
- Pixel and conversions API
- Audience and offer testing
- Reporting against revenue
All-platform ads
One team for every platform.
- Google, Meta, TikTok and more
- Budget moved to what earns
- Creative and landing pages
- Tracking and attribution
- One report
No quotes theatre. Four steps.
You get an indicative range before discovery and a fixed scope after it. Nothing about the price should be a surprise.
How much budget do I need for Google Ads?
Enough to buy at least 100 to 200 clicks a month on your main keywords, so the data means something. For many UK service businesses that's £500 to £2,000 a month in ad spend. We calculate it from real cost-per-click data in the free audit.
Is the ad spend included in the fee?
No. Your ad budget is paid directly to Google, Meta or TikTok on your own card. Our fee is separate and published here.
Is there a minimum contract?
No long tie-in: 30 days' notice. Results should be the reason you stay.
Who owns the ad accounts?
You do. We work inside your accounts with manager access, and you keep everything if you leave.
Which is better, Google Ads or Facebook ads?
Google Ads catches people already searching for what you sell, so it suits services and urgent needs. Facebook and Instagram ads create demand, so they suit products and offers people don't search for yet. Many businesses use both.
Guides that go deeper.
What you're buying, in detail.
Other packages.
Tell us the goal. We’ll tell you the price.
A free audit, a fixed scope and a number — usually within two working days. No obligation, no sales theatre.