A PPC agency that runs your ad accounts for you
One retainer covering every platform you advertise on, reported against revenue rather than per channel.
What is PPC management?
PPC (pay-per-click) management is running your paid ads day to day: Google Ads, Meta, TikTok, LinkedIn and Microsoft Ads. It covers campaign structure, keywords and audiences, bids and budgets, ad creative, landing pages, conversion tracking and reporting. Done well, it is judged on what a customer costs and what they are worth, across all platforms at once.
Running Google, Meta and LinkedIn through three different agencies means three sets of numbers that never reconcile. One team across all of it means budget can move to whatever is actually working this month.
Businesses advertising on more than one platform, and anyone who cannot currently say what a customer costs to acquire.
What Ads Management covers.
Every platform, one team
Google, Meta, TikTok and LinkedIn managed together with a shared view of return.
Budget moved where it earns
Monthly reallocation based on blended return, not on which channel is whose favourite.
Creative and landing pages
Produced in-house, so a test is not blocked waiting on someone else.
Tracking and attribution
Set up once, properly, so every decision after it rests on something real.
One report
Spend, return and next actions across everything, in plain English.
One agency per platform, in-house, or one PPC team?
| Agency per platform | In-house hire | Devute ads management | |
|---|---|---|---|
| Platforms covered | One each | What they know | Google, Meta, TikTok and more |
| Budget between channels | Fought over | Moved slowly | Moved monthly to what earns |
| Creative and landing pages | Extra suppliers | Extra tools | In-house, same team |
| Reporting | Several, never reconciled | Spreadsheets | One report, blended return |
| Cost | Several fees | Salary + tools | 12% of spend |
| Best for | One big channel | Large, steady budgets | Two or more platforms |
PPC management, priced.
Prices exclude VAT where it applies, and ad spend is paid straight to the platform, never through us. Retainers run month to month with 30 days' notice.
Google Ads
Flat fee, never a cut of spend.
- Free written audit first
- Tracking fixed before bidding
- Search, Shopping and Performance Max
- Landing page fixes
- Monthly profit-focused report
Meta or TikTok ads
Paid social built for sales.
- Full-funnel campaign structure
- Creative testing
- Pixel and conversions API
- Audience and offer testing
- Reporting against revenue
All-platform ads
One team for every platform.
- Google, Meta, TikTok and more
- Budget moved to what earns
- Creative and landing pages
- Tracking and attribution
- One report
No quotes theatre. Four steps.
You get an indicative range before discovery and a fixed scope after it. Nothing about the price should be a surprise.
What you get that you didn’t last time.
UK-based senior team
You deal directly with the people building your product — same time zone, no quality lottery from anonymous offshore subcontractors.
Transparent pricing
Indicative ranges up front and a fixed-scope proposal after discovery. You always know what you are paying for.
One team, idea to scale
Strategy, design, build and infrastructure under one roof — one accountable team from first sketch to launch and beyond.
You own the code
All source, designs and IP transfer to you, in clean documented repositories. You are never locked in.
Things we shipped.
Every project below ran through the same four steps.
Guides that go deeper.
Where we do this most.
Often bought together.
How much does a PPC agency cost in the UK?
UK agencies usually charge a flat monthly fee or 10–20% of ad spend, on top of the budget you pay the platforms. We charge 12% of spend for all-platform management, a flat fee from £750 a month for Google Ads alone, or from £600 a month for Meta or TikTok.
Is ad spend included in the fee?
No. Spend is paid straight to Google, Meta or TikTok from your own accounts and never passes through us.
Which platforms do you manage?
Google Ads (Search, Shopping, Performance Max and YouTube), Meta (Facebook and Instagram), TikTok, Microsoft Ads and LinkedIn, plus ChatGPT Ads where it fits.
Do you lock us into a contract?
No. Ads management runs month to month with 30 days' notice. You own every account, so nothing is held hostage if you leave.
How do you report results?
One monthly report across every platform: spend, leads or sales, cost per customer and blended return, with what we changed and what we'll try next, in plain English.
Do you build landing pages too?
Yes. We're a software and web team as well as a PPC agency, so landing pages, tracking and speed fixes happen in-house instead of waiting on another supplier.
What do you need from us to start?
Access to your ad accounts and analytics, your margins or the value of a lead, and 30 minutes to talk through what has and hasn't worked. The first deliverable is a written audit.
Tell us what you need.
A senior person replies within one working day with a plan and a fixed price. No sales script, no obligation.
- Free audit of what you have now
- Fixed quote before any work starts
- You own the code, content and accounts
Tell us the goal. We’ll tell you the price.
A free audit, a fixed scope and a number — usually within two working days. No obligation, no sales theatre.