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Services · Product Design

Product design that turns ideas into products people use

Research-led UX and interface design that turns a rough idea into something people actually want to use.

We design products end to end — from the first discovery sprint to a polished, tested interface and a design system your team can build on. Decisions grounded in research, not taste alone.

Who it’s for

Founders pre-build, product teams whose app works but feels clunky, and anyone raising against a prototype.

02 / Capabilities

What Product Design covers.

01

Product & UX strategy

Define what to build and why before a line of production code is written.

02

User research & testing

Talk to real users, validate assumptions, and design against evidence.

03

UI design & prototyping

High-fidelity interfaces and clickable prototypes you can test and show investors.

04

Design systems

A reusable component library so the product stays consistent as it grows.

05

Discovery & design sprints

A focused, fixed-scope week to go from problem to a testable direction.

03 / Process

No quotes theatre. Four steps.

You get an indicative range before discovery and a fixed scope after it. Nothing about the price should be a surprise.

STEP 01

Discovery

A short, fixed-price discovery to define exactly what is being built — so there are no surprises later.

STEP 02

Fixed-scope proposal

A clear proposal broken down by phase, with an indicative range up front. You approve, adjust or stage it.

STEP 03

Build in sprints

We build in short sprints with regular demos, so you see working software early — not a big reveal in month four.

STEP 04

Launch & support

We launch, hand over clean documented code, and support it — with a retained team if you want one.

04 / Why Devute

What you get that you didn’t last time.

UK-based senior team

You deal directly with the people building your product — same time zone, no quality lottery from anonymous offshore subcontractors.

Transparent pricing

Indicative ranges up front and a fixed-scope proposal after discovery. You always know what you are paying for.

One team, idea to scale

Strategy, design, build and infrastructure under one roof — one accountable team from first sketch to launch and beyond.

You own the code

All source, designs and IP transfer to you, in clean documented repositories. You are never locked in.

06 / More services

The rest of what we do.

Web Development Fast, secure, maintainable web apps and sites — built for you, not assembled from plugins. AI Solutions AI features with measurable ROI — built into real products, not slide decks. Mobile Apps Native and cross-platform apps that feel right on the device and are built to survive real use. SEO & Growth Technical SEO and growth engineering that gets your product found and converting. Cloud & DevOps Reliable, cost-controlled cloud and delivery pipelines so your software ships often and stays up. Google Ads Campaigns judged on profit, not clicks — run by the people who can also fix the page the click lands on. Meta & TikTok Ads Full-funnel Meta and TikTok campaigns, with the creative made for the platform rather than resized for it. AI Marketing Workflows Automated campaign, content and reporting workflows that free the team without taking them out of the loop. Website Management Updates, edits, monitoring and small changes handled monthly — the jobs that never quite reach the top of anyone’s list. eCommerce Management Catalogue, orders, integrations and upkeep handled, so the store keeps earning while you run the business. Ads Management One retainer covering every platform you advertise on, reported against revenue rather than per channel. Content & SEO Management A steady stream of pages and posts built to rank and to be cited, without you having to commission each one. Care Plans Managed hosting, updates, backups, monitoring and a monthly allowance of changes — one plan, one number. Fixes & Rescue Diagnosis at no cost, a fixed price to fix it, and no obligation to stay with us afterwards. Website Design Marketing sites that load fast, say the right thing and are straightforward to edit.
07 / FAQ

Questions people ask.

Ask us directly
How much does a project cost?

It depends on scope, and we are upfront about it. Most bespoke web and app projects start in the low tens of thousands, and larger platforms scale from there. You get an indicative range early and a fixed-scope proposal after discovery — never a vague “it depends” that becomes a surprise invoice.

How do you price and scope work?

We start with a paid, fixed-price discovery to define exactly what is being built. From there you get a clear proposal broken down by phase, so you can approve, adjust or stage the work. You always know what you are paying for before we write production code.

How long does a typical project take?

A focused MVP is usually 6–12 weeks; a full product build is typically 3–6 months. We work in short sprints with regular demos, so you see working software early rather than waiting months for a big reveal.

Who owns the code and IP?

You do — completely. All source code, designs and intellectual property transfer to you, and we hand over clean, documented repositories. You are never locked in to us to keep your own product running.

Do you work with startups or established businesses?

Both. We work with founders building a first product and with established UK businesses replacing legacy systems or adding new capabilities. What matters is that you want something built properly.

Are you UK-based, or do you outsource offshore?

We are a UK-based software development company with a senior in-house team. You work directly with the people building your product — clear communication, same time zone.

What happens after launch — do you provide support?

Yes. We offer ongoing support, maintenance and further development, from simple bug-fix cover to a retained team that keeps improving the product. And because you own everything, you can take it in-house whenever you choose.

How do we get started?

Book a discovery call — a straightforward conversation about what you are building and whether we are the right fit. If it makes sense, we follow up with next steps and an indicative estimate. We reply within one working day.

Tell us the goal. We’ll tell you the price.

A free audit, a fixed scope and a number — usually within two working days. No obligation, no sales theatre.

Get a free audit See pricing